Ritter Europe Ltd., Martin Ritter - “passionate about brand creation and managing brands”. © Ritter Brands Limited/UK.

HOYER, LØRZ, HÉRGÉT, MADAROZZO guitars.

HOYER, LØRZ, HÉRGÉT, MADAROZZO Gitarren.

HOYER, LØRZ, HÉRGÉT, MADAROZZO гитара.

HOYER, LØRZ, HÉRGÉT, MADAROZZO guitarra.

HOYER, LØRZ, HÉRGÉT, MADAROZZO kytara.

HOYER, LØRZ, HÉRGÉT, MADAROZZO guitar.

HOYER, LØRZ, HÉRGÉT, MADAROZZO Kitarr.

HOYER, LØRZ, HÉRGÉT, MADAROZZO κιθάρα.

HOYER, LØRZ, HÉRGÉT, MADAROZZO guitare.

HOYER, LØRZ, HÉRGÉT, MADAROZZO chitarra.

HOYER, LØRZ, HÉRGÉT, MADAROZZO ģitāra.

HOYER, LØRZ, HÉRGÉT, MADAROZZO gitara.

HOYER, LØRZ, HÉRGÉT, MADAROZZO gitár.

HOYER, LØRZ, HÉRGÉT, MADAROZZO kitarra.

HOYER, LØRZ, HÉRGÉT, MADAROZZO gitaar.

HOYER, LØRZ, HÉRGÉT, MADAROZZO gitara.

HOYER, LØRZ, HÉRGÉT, MADAROZZO guitarra.

HOYER, LØRZ, HÉRGÉT, MADAROZZO chitară.

HOYER, LØRZ, HÉRGÉT, MADAROZZO gitara.

HOYER, LØRZ, HÉRGÉT, MADAROZZO kitara.

HOYER, LØRZ, HÉRGÉT, MADAROZZO kitara.

HOYER, LØRZ, HÉRGÉT, MADAROZZO gitarr.

HOYER, LØRZ, HÉRGÉT, MADAROZZO gitar.

HOYER, LØRZ, HÉRGÉT, MADAROZZOギター。

HOYER, LØRZ, HÉRGÉT, MADAROZZO吉他。

HOYER, LØRZ, HÉRGÉT, MADAROZZO 기타。

RITTER: During his time at RITTER (1996 - 2006), Martin Ritter (one of the cofounders of RITTER Bags) introduced the whole concept of designer bags for Musical Instrument Bags to the world market throughout the eponymous brand. Paired with Martin Ritter's in depth knowledge about manufacturing and international distribution channels the brand became a market leader in only a short time.

MADAROZZO Gig Bag Couture: In today’s world of marketing and sales, branding and the power and personality of the brand has become one the major factors for most product lines. From day one Martin Ritter set out to build a brand and that philosophy has proved to be invaluable for the success of MADAROZZO in 2008 and 2009.

Building a brand can be incredibly difficult, and some great products and great brands, sometimes are just not accepted by their target consumer.

Martin Ritter has proven throughout the last 16 years that his product concepts are not only to be accepted by musicians globally but also embraced by hundreds of thousands of players every day as ‘their’ choice of Gig Bag and Case.

With MADAROZZO Martin Ritter continues his successful and creative work, adapting it for the latest and upcoming trends. The press writes: "The new Madarozzo gig bag - understated but eminently stylish.”

HOYER Guitars Est. 1874: With an established distributor network in all major markets it was only logic for Ritter Brands Ltd. to look out for further opportunities to enter the market with additional creations.

Therefore in early 2009 Ritter Brands Ltd. entered into a definitive agreement with HOYER GUITARS e.K./Germany for the purchase of the HOYER brand name and trademarks.

“We are very pleased at the prospect of HOYER being a very significant part of our future development in the MI-Business. We have great respect for the 138 Years heritage and legend of the HOYER brand. We aim to bring HOYER Guitars to the global market and endeavour to preserve and build on it's long heritage.”

New Projects: We are currently in progress to develop a luggage brand for field sports pursuits with a planned launch date end 2012.

Two new, exciting musical instrument accessory lines HÉRGÉT and LØRZ have been launched early 2012.

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Photography: Herbert Naujoks